Overview

Exploring the concepts involved in planning events, this study is designed to develop an understanding of the key issues which include: management, logistics, staging, marketing, promotion and post-event evaluation.

ISBN-13

9780750665339

ISBN-10

0750665335

Weight

2.08 Pounds

Dimensions

7.44 x 1.08 x 9.69 In

List Price

$62.95

Edition

2nd Edition

Format

Paperback

Language

English

Pages

536 pages

Publisher

A Butterworth-Heinemann Title

Published On

2006-04-20



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