Overview

Entrepreneurs who need to find the solutions to key challenges will turn to Bygrave. The second edition explores the trials and tribulations of entrepreneurship so that they'll have the necessary tools to start their own businesses. It offers new coverage on social enterprises and ethics due to the rise in green trends and corporate scandals. A new chapter has been added on entrepreneurial selling that examines how to sell to multiple stakeholders. New case studies have also been added to several chapters to provide more relevant views. In addition, updated examples and references are included to provide entrepreneurs with the most useful information.
ISBN-13

9780470450376

ISBN-10

0470450371

Weight

2.32 Pounds

Dimensions

8.05 x 0.73 x 9.96 In

List Price

$226.67

Edition

2nd Edition

Format

Paperback

Language

English

Pages

80 pages

Publisher

Wiley

Published On

2010-10-12


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Wonder Book - Member ABAA/ILAB
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Reliant Bookstore
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Access codes and supplements are not guaranteed with used items. May be an ex-library book.
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