Overview

For undergraduate and graduate courses in entrepreneurship and/or small business management.

Discover how to successfully launch and manage a small business.

Open your students' minds to the possibilities, challenges, and rewards of becoming a small business owner with Entrepreneurship and Effective Small Business Management. This text provides students with the tools they need in order to launch and manage a small business.

This 11th Edition continues to provide students with a practical, hands-on approach to launch a business that has the greatest chance for success. This edition features ten new cases and the most recent statistics, studies, surveys, and research about entrepreneurship and small business management.


ISBN-13

9781292060613

ISBN-10

1292060611

Weight

4.22 Pounds

Dimensions

8.58 x 1.18 x 10.87 In

List Price

$88.50

Edition

11th Edition

Format

Paperback

Language

English

Pages

936 pages

Publisher

Pearson Education Limited

Published On

2014-09-11



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