Overview

An overview of the current and next generation of E-commerce. The book emphasizes the three major driving forces behind E-commerce: technology change, business development, and social controversies. Each of these driving forces is represented in every chapter, and together they provide a coherent conceptual framework for understanding E-commerce.

ISBN-13

9780321269379

ISBN-10

0321269373

Weight

4.54 Pounds

Dimensions

8.50 x 1.75 x 9.50 In

List Price

$164.00

Edition

2nd Edition

Format

Hardcover

Language

English

Publisher

Pearson College Div

Published On

2004-05-10



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