E-Commerce
Format: Hardcover
ISBN13: 9780321122025
Hardcover|9780321122025
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Overview
E-Commerce: Business. Technology. Society. provides an overview of the current and next generation of e-commerce. The book emphasizes the three major driving forces behind e-commerce: technology change, business development, and social controversies. Each of these driving forces is represented in every chapter, and together they provide a coherent conceptual framework for understanding e-commerce. The result is sophistcomplete treatment of a very diverse subject that is aimed specifically at readers interested in business concepts, IS/IT developments, and computer science applications. The LearnE-Commerce Web site (at www.LearnE-commerce.net) is a dynamic companion to the textbook, with original content provided by the authors. The LearnE-commerce site is a portal to the e-commerce field, specifically for higher education instructors and their students. The site combines solid educational and editorial content to help instructors to prepare their classes, and help students become aware of research about e-commerce. - NEW Includes two chapters (Auctions, Portals, and Communities; Online Content Providers: Digital Media) that previously were only available on the web. - Provides a c
| ISBN-13 | 9780321122025 |
|---|---|
| ISBN-10 | 032112202X |
| Weight | 3.77 Pounds |
| Dimensions | 9.41 x 1.34 x 9.49 In |
| List Price | $95.00 |
| Edition | 2nd Edition |
| Format | Hardcover |
|---|---|
| Language | English |
| Pages | 980 pages |
| Publisher | Addison-Wesley Pub (Sd) |
| Published On | 2002-07-08 |
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