E-Commerce
Format: Hardcover
ISBN13: 9780072465211
Hardcover|9780072465211
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Overview
A resource of eBusiness expertise designed to aid the formulation of new economy enterprise strategy. Topics covered include: framing market opportunities; Internet business models, customer interfaces, communication and branding issues; implementation, and evaluation.
| ISBN-13 | 9780072465211 |
|---|---|
| ISBN-10 | 0072465212 |
| Weight | 2.55 Pounds |
| Dimensions | 8.25 x 1.00 x 10.25 In |
| List Price | $151.00 |
| Edition | 1st Edition |
| Format | Hardcover |
|---|---|
| Pages | 480 pages |
| Publisher | McGraw-Hill/Irwin |
| Published On | 2000-11-03 |
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