Overview

This comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce—technology change, business development, and social issues—to provide a coherent conceptual framework for understanding the field.


ISBN-13

9780138018818

ISBN-10

0138018812

Weight

3.46 Pounds

Dimensions

1.50 x 8.20 x 10.10 In

List Price

$210.60

Edition

8th Edition

Format

Hardcover

Language

English

Pages

912 pages

Publisher

Pearson College Div

Published On

2011-11-16



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