
E-Business and E-Commerce Management
by Dave Chaffey
Format: Paperback
ISBN13: 9780273707523
Paperback|9780273707523
Out of Stock
Overview
This volume covers business models, theoretical tools and international aspects of e-business and e-commerce. Developed for students studying e-business and e-commerce at undergraduate or postgraduate level, and also used by many business managers, E-Business and E-Commerce Management is the essential text to keep pace with technology, strategy and implementation. Dave Chaffey is an e-business consultant and visiting lecturer on e-business courses at Warwick University and Cranfield School of Management.
| ISBN-13 | 9780273707523 |
|---|---|
| ISBN-10 | 0273707523 |
| Weight | 3.00 Pounds |
| Dimensions | 7.50 x 1.00 x 10.00 In |
| List Price | $93.33 |
| Edition | 3rd Edition |
| Format | Paperback |
|---|---|
| Language | English |
| Pages | 696 pages |
| Publisher | Pearson College Div |
| Published On | 2008-01-01 |
View All Offers
Sort by:
Price