9781422129760

Developing a Business Case

Format: Paperback

ISBN13: 9781422129760

Paperback|9781422129760


Overview

How do you decide the best course of action for your company to take advantage of new opportunities? You must develop a business case to explore multiple alternatives before making a recommendation to support a particular option. This book shows you how to use a business case to define an opportunity, identify and analyze alternatives, and present your final recommendation to key stakeholders. You'll learn to

- Clearly define the opportunity you'll want to address in your business case
- Identify and analyze a range of alternatives
- Recommend one option and assess its risks
- Create a high-level implementation plan for your proposed alternative
- Communicate your case to key stakeholders

ISBN-13

9781422129760

ISBN-10

1422129764

Weight

0.28 Pounds

Dimensions

5.00 x 0.50 x 7.00 In

List Price

$15.00

Format

Paperback

Language

English

Pages

128 pages

Publisher

Harvard Business Review Press

Published On

2010-11-23



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