Overview

Thompson, Strickland and Gambles�, CRAFTING AND EXECUTING STRATEGY, 17e presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management. . .Known for its cases and teaching notes, CRAFTING AND EXECUTING STRATEGY, 17e provides an unparalleled case line up. (1) 22 of the 26 cases are brand new or extensively updated for this edition, (2) The selection of cases is diverse, timely, and thoughtfully-crafted and complements the text presentation pushing students to apply the concepts and analytical tools they have read about. (3) Many cases involve high-profile companies. (4) And there�s a comprehensive package of support materials that are a breeze to use, highly effective, and flexible enough to fit most any course design. .

ISBN-13

9780073530420

ISBN-10

0073530425

Weight

4.30 Pounds

Dimensions

8.25 x 1.50 x 10.25 In

List Price

$201.25

Edition

17th Edition

Format

Hardcover

Language

English

Pages

1184 pages

Publisher

McGraw-Hill/Irwin

Published On

2009-03-09



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