9780312412913

Convergences

Format: Paperback

ISBN13: 9780312412913

Paperback|9780312412913


Overview

With a unique focus on message, method, and medium,Convergencesasks students to think about what, why, and how we communicate. What's the best way to tell the story of your life, through words or pictures? How would the Gettysburg Address be received if Lincoln had delivered it on PowerPoint? Why did Benetton design a marketing campaign around death row inmates? Convergences asks these questions, among others.Convergenceshas been put together to help students explore the many different kinds of compositions that surround them. Clusters bring together texts from multiple media and genres -- essays, advertisements, the Web, news, comics, television, and film, among others -- with a methodology to read them. And the new edition does even more to suggest a vocabulary students can use to talk about all kinds of texts, both in the book and inix-- a ground-breaking CD-ROM exploring fundamental concepts of visual rhetoric -- that comes with every copy ofConvergences.

ISBN-13

9780312412913

ISBN-10

0312412916

Weight

2.20 Pounds

Dimensions

7.25 x 0.75 x 9.00 In

List Price

$64.67

Edition

2nd Edition

Format

Paperback

Language

English

Pages

640 pages

Publisher

Bedford/St. Martin's

Published On

2004-12-22



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