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Overview
Using examples that relate directly to students as consumers, this examination of marketing practices explains why people buy things and how products, services, and consumption activities contribute to the broader social world that consumers experience.
| ISBN-13 | 9780133657685 |
|---|---|
| ISBN-10 | 013365768X |
| Weight | 3.13 Pounds |
| Dimensions | 8.27 x 1.26 x 10.35 In |
| List Price | $82.00 |
| Edition | 3rd Edition |
| Format | Hardcover |
|---|---|
| Language | English |
| Pages | 682 pages |
| Publisher | Prentice Hall PTR |
| Published On | 1995-08-01 |
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The Book Cellar
Nashua, NH, USA
Size: 8x1x10; Has some shelf wear, highlighting, underlining and/or writing. Great used condition....
Free delivery by: 29 Mar 2026
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Basement Seller 101
Cincinnati, OH, USA
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Used, Very Good
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A2ZBooks
Burgin, Ky, USA
The text appears clean, The cover has light corner scuffs and a knick on the lower front outer edg...
Free delivery by: 29 Mar 2026