✨ Featured Offer
Used, Very Good
$19.88
List Price: $120.00
🚚
See all 5 offers from $9.74 FREE standard delivery by: 30 Mar 2026
Overview
Designed for consumer behaviour courses, this text aims to be current, hip and engaging, while reflecting the latest research. New to this edition are such features as: an expanded focus on online consumer behaviour; and treatment of topics including virtual communities, virtual marketing, and e-commerce. The book includes such concepts as Gen Y consumers, cultural capital, guerilla marketing, meme theory, and diffusion of hip hop fashions.
| ISBN-13 | 9780130913609 |
|---|---|
| ISBN-10 | 013091360X |
| Weight | 0.47 Pounds |
| Dimensions | 8.50 x 1.25 x 10.50 In |
| List Price | $120.00 |
| Edition | 5th Edition |
| Format | Hardcover |
|---|---|
| Language | English |
| Pages | 570 pages |
| Publisher | Jonathan Cape |
| Published On | 2001-06-13 |
View All Offers
Sort by:
Price
Condition
Seller
Seller Comments
Price
Used, Good
Seller details
HPB-Red
Dallas, TX, USA
Connecting readers with great books since 1972! Used textbooks may not include companion materials s...
Free delivery by: 30 Mar 2026
Used, Good
Seller details
A2ZBooks
Burgin, Ky, USA
Used good, writing/highlighting A-11-E Multiple copies available this title. Quantity Available: 3...
Free delivery by: 30 Mar 2026
Used, Good
Seller details
A2ZBooks
Burgin, Ky, USA
Used very good, some highlighting A-11-E 549 pages. Quantity Available: 1. Category: economics; ISBN...
Free delivery by: 30 Mar 2026
Used, Good
Seller details
A2ZBooks
Burgin, Ky, USA
Writing/highlighting A-11-E Quantity Available: 1. Category: economics; ISBN: 013091360X. ISBN/EAN: ...
Free delivery by: 30 Mar 2026
✨ Used, Very Good
Seller details
A2ZBooks
Burgin, Ky, USA
Text appears to be clean but may contain some markings. Cover has some wear and corner bumps. Spin...
Free delivery by: 30 Mar 2026