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Overview
'Consumer Behavior' provides students with the knowledge and skills necessary to perform consumer analyses that can be used for understanding markets and developing effective marketing strategies.
| ISBN-13 | 9780071267816 |
|---|---|
| ISBN-10 | 0071267816 |
| Weight | 0.00 Pounds |
| Dimensions | 7.99 x 0.79 x 10.04 In |
| Edition | 9th Edition |
| Format | Paperback |
|---|---|
| Pages | xix, 554 pages |
| Publisher | Mcgraw Hill Higher Education |
| Published On | 2010-02-28 |
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✨ Used, Good
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Bonita
Santa Clarita, CA, USA
Access codes and supplements are not guaranteed with used items. May be an ex-library book.
Free delivery by: 30 Mar 2026