Overview

Ideal for users studying business and key practices, BUSINESS, 11E is a best-selling introductory text featuring current, comprehensive survey of the functional areas of business: management, marketing, accounting, finance, and information technology. Core topics include ethics and social responsibility, small business concerns, and global issues. New coverage in this edition closely examines cutting-edge topics like the impact of the economic and political climate on business, green and socially responsible business, and sustainability. Increase student engagement and improve outcomes by incorporating one of our digital products into your course: CengageNOW, CourseMate, WebTutor, Interactive Business Plan, MikesBikes Simulation or Course360.
ISBN-13

9781111526207

ISBN-10

1111526206

Weight

3.05 Pounds

Dimensions

8.50 x 1.25 x 10.50 In

List Price

$219.00

Edition

11th Edition

Format

-

Language

English

Pages

704 pages

Publisher

South-Western College/West

Published On

2011-01-01


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