9780073376790

Business Driven Technology

Format: Hardcover

ISBN13: 9780073376790

Hardcover|9780073376790


Overview

The Baltzan and Phillips approach in Business Driven Technology discusses various business initiatives first and prolifically through the Business Plug-Ins, and how technology supports those initiatives second. The premise for this unique approach is that business initiatives drive technology choices in a corporation. With 21 Business Plug Ins, instructors may customize the degree in which the business initiative is explored prior to the technology solution making those possible. This approach takes the difficult and often intangible MIS concepts, brings them down to the student’s level, and applies them using a hands-on approach to reinforce the concepts. BDT provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, etc. BDT is designed to give students the ability to understand how information technology can be a point of strength in an organization.

ISBN-13

9780073376790

ISBN-10

0073376795

Weight

3.45 Pounds

Dimensions

8.50 x 1.18 x 10.91 In

List Price

$259.00

Edition

4th Edition

Format

Hardcover

Pages

640 pages

Publisher

Irwin Professional Pub

Published On

2009-10-01



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