Business Communication Principles and Applications
by Pearce
Format: Paperback
ISBN13: 9780471607151
Paperback|9780471607151
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Overview
Completely revised, this new edition of the popular text covers every major aspect of business communication. It includes new chapters on business communication technology and communicating in international business and new material on writing proposals, letters, and memos, while retaining the first draft/critique/revised draft technique so well received in the first edition. The text includes many more questions and exercises, and an appendix on legal and ethical issues in business communication and standard grading symbols. There are also several extended case studies.
| ISBN-13 | 9780471607151 |
|---|---|
| ISBN-10 | 0471607150 |
| Edition | 2nd Edition |
| Format | Paperback |
|---|---|
| Pages | 748 pages |
| Publisher | John Wiley and Sons Ltd |
| Published On | 1988-07-01 |
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