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Overview
This text continues to make its mark with a hands-on, how-to approach to essential, real-world business communication skills. It emphasizes technology (Chapter 3) and work-team communication (Chapter 2), including topics such as role of conflict, conformity, and consensus in teams; proven methods of giving constructive feedback; diversity and ethical issues; team writing strategies; and business etiquette. New! Interactive Case Study CD-ROM allows students to experience communication challenges posed by workplace policies and organizational dynamics. The CD is based on the in-text Urban Systems case study. 3Ps writing modules--analyzing the problem, breaking down the process, and creating the final product--appear every chapter. The BusCom Online Learning Center helps students explore the Internet, locate business information, get help with writing, secure job information, and review text material.
| ISBN-13 | 9780618107995 |
|---|---|
| ISBN-10 | 0618107991 |
| List Price | $105.16 |
| Edition | 4th Edition |
| Format | Hardcover |
|---|---|
| Pages | 647 pages |
| Publisher | Houghton Mifflin College Div |
| Published On | 2000-07-01 |
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