Built to Last
Format: Hardcover
ISBN13: 9781844135844
Hardcover|9781844135844
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Overview
'This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important, enduring, and substantial. This is a book about visionary companies.' Drawing upon a six-year research project at the Stanford University Graduate School of Business, Collins and Porras took eighteen truly exceptional and long-lasting companies and studied each company in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day - as start-ups, as midsize companies and as large corporations. Throughout, the authors asked: 'What makes the truly exceptional companies different from other companies?' Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper long into the twenty-first century and beyond.
| ISBN-13 | 9781844135844 |
|---|---|
| ISBN-10 | 1844135845 |
| Weight | 0.71 Pounds |
| Dimensions | 7.76 x 5.08 x 0.93 In |
| Edition | 4th Edition |
| Format | Hardcover |
|---|---|
| Pages | 368 pages |
| Publisher | Random House Business |
| Published On | 2005-09-01 |
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