Experience culture beneath the surface

When we leave and travel abroad, for pleasure or for business, we make a choice: to have a superficial "airport experience" at our destination, or to appreciate the hidden culture beneath the surface. A Beginner's Guide to the Deep Culture Experience proposes a deep culture journey, encouraging travelers to pursue a meaningful cross-cultural experience.

Sharing anthropologist Edward Hall's conviction that becoming aware of our unconscious cultural programming is a transcendental challenge facing us all, author Joseph Shaules shows how the "deep culture experience" can teach us about ourselves. This practical book is an accessible introduction to intercultural communication without buzz words, theory or abstraction. If you travel internationally for work or simply enjoy the diverse cultures of the world, read this inspirational book before your next trip.