
Bcom
Format: Paperback
ISBN13: 9780324587906
Paperback|9780324587906
Out of Stock
Overview
BCOM, a unique book for your business communication course, began with you. We asked you, the students, through conversations, focus groups, surveys, and interviews, how you learn best. Based on your answers and input from faculty, we took your solutions--brief chapters, MP3 files, even quizzing--and built it into the most innovative approach to teaching and learning consumer behavior today. This student-tested, faculty-approved streamlined text and suite of multimedia learning aids is designed to accommodate the busy and diverse lifestyles of today's learners. With BCOM, you'll find everything you need to prepare efficiently and succeed in your consumer behavior course.
| ISBN-13 | 9780324587906 |
|---|---|
| ISBN-10 | 0324587902 |
| Weight | 2.34 Pounds |
| Dimensions | 8.50 x 0.50 x 10.50 In |
| List Price | $54.67 |
| Edition | 1st Edition |
| Format | Paperback |
|---|---|
| Language | English |
| Pages | 336 pages |
| Publisher | South-Western College Pub |
| Published On | 2008-08-27 |
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