Basic Marketing Research
Format: Hardcover
ISBN13: 9780131525429
Hardcover|9780131525429
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Overview
For undergraduate marketing research and marketing data analysis courses.
Providing a hands-on approach to marketing research, this book fills the need for a marketing research text that presents concepts simply, illustrates them vividly, and applies them in real life
marketing situations.
| ISBN-13 | 9780131525429 |
|---|---|
| ISBN-10 | 0131525425 |
| Weight | 2.20 Pounds |
| Dimensions | 7.99 x 10.00 x 1.85 In |
| List Price | $166.67 |
| Edition | 2nd Edition |
| Format | Hardcover |
|---|---|
| Language | English |
| Pages | 672 pages |
| Publisher | Prentice Hall |
| Published On | 2005-02-01 |
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Bonita
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