9780075610335

Applications in Basic Marketing

Format: Paperback

ISBN13: 9780075610335

Paperback|9780075610335


Overview

A set of market clippins from popular business publications, developed to accompany the Basic Marketing and Essentials of Marketing texts. They all report intersting case studies and issues relating to topics covered in the two texts and in first marketing courses.

ISBN-13

9780075610335

ISBN-10

0075610337

List Price

$23.44

Edition

12th Edition

Format

Paperback

Pages

256 pages

Publisher

McGraw-Hill College

Published On

2001-06-01



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A2ZBooks
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