Overview

This strategic management simulation text puts student teams in the position of running a regional airline. By analyzing a company's history, financial reports, and other information provided, the teams make decisions concerning hiring, forecasting, suppliers to use, and costs. The book challenges teams to establish objectives, plan the strategy, to accomplish these objectives and then operate the airline on a quarter-by-quarter basis.

ISBN-13

9780131058750

ISBN-10

0131058754

Weight

0.73 Pounds

Dimensions

8.27 x 0.31 x 10.67 In

List Price

$49.00

Edition

3rd Edition

Format

Paperback

Language

English

Pages

160 pages

Publisher

Prentice Hall College Div

Published On

1994-06-20



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