Advertising
Format: Paperback
ISBN13: 9780137833665
Paperback|9780137833665
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Overview
This introduction to both the theory and practice of advertising provides important insights into how advertising is done.
| ISBN-13 | 9780137833665 |
|---|---|
| ISBN-10 | 0137833660 |
| Edition | 4th Edition |
| Format | Paperback |
|---|---|
| Pages | xxi, 731 pages |
| Publisher | |
| Published On | 1997-12-29 |
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