New Business for Old Europe
by Arnold Tukker (Editor), Ursula Tischner (Editor)
ISBN-10: 1874719926
ISBN-13: 9781874719922
$66.95
Book Specs
Trade Cloth
Routledge
Published on
Sep 1, 2006
Edition
1st Edition
Dimensions
6.14x1.06x9.21 Inches
Weight
0.95 Pounds
About the Book
Explores the business drivers for embarking on product-service development and its relation with sustainability and competitiveness. This book reviews toolkits and approaches, selects best practice, analyzes gaps, examines what opportunities there are in a variety of key areas and translates the lessons into suggested approaches for companies.