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9780471275060

Comprehensive Intellectual Capital Management

by  Nermien Al-Ali


ISBN-10: 0471275069

ISBN-13: 9780471275060

$80.00




Book Specs



Binding

Trade Cloth

Publisher

Wiley

Published on  

Mar 10, 2003

Edition  

1st Edition

Dimensions  

7.00x0.89x10.00 Inches

Weight  

1.71 Pounds

About the Book

Learn the fundamentals, practices and models of intellectual capital management with this essential resource. Providing a business-oriented, critical review of the definitions, practices, tools and models that are available today, its approach enables you to understand and retain the cutting-edge issues in the emerging field of intellectual capital management.
  •  Includes a diagnostic tool that you can use to assess your position on the continuum of intellectual capital management and leverage your competitive advantage
  • Provides plenty of real-life examples and case studies, including Dow Chemical and American Skandia
  • Offers checklists for steps required for the three main processes of intellectual capital management: knowledge, innovation and intellectual property management . . . and more!

Order your copy today!