"Anthropology may be the most important course you take in college." It is how Ken Guest goes about proving this bold claim that has made his family of books the most popular in the market. The new edition of Essentials of Cultural Anthropology unmasks cultural power structures and demonstrates how the research strategies and analytical perspectives of anthropology help us understand and navigate big issues such as racism, sexism, the unequal impact of the Covid-19 pandemic, and climate change. New features--including low-stakes Check Your Understanding questions in the Norton Illumine Ebook that motivate students and build confidence in their learning support successful outcomes for all students and make an already great teaching tool better than ever.