9780131986220

Entertainment Marketing and Communication

Format: 

ISBN13: 9780131986220

|9780131986220

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Overview

'Entertainment Marketing & Communication' focuses specifically on entertainment marketing, offering clear and up-to-date framework that allows you to adapt marketing principles and communication theory to the entertainment world.


ISBN-13

9780131986220

ISBN-10

0131986228

Weight

1.70 Pounds

Dimensions

7.25 x 0.75 x 9.00 In

List Price

$104.33

Edition

1st Edition

Format

-

Language

English

Pages

108 pages

Publisher

Pearson College Div

Published On

2007-06-01



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