New Business for Old Europe
by Arnold Tukker (Editor), Ursula Tischner (Editor)
ISBN-10: 1874719926
ISBN-13: 9781874719922
$66.95
Book Specs
Binding
Trade Cloth
Publisher
Routledge
Published on
Sep 1, 2006
Edition
1st Edition
Dimensions
6.14x1.06x9.21 Inches
Weight
0.95 Pounds
About the Book
Explores the business drivers for embarking on product-service development and its relation with sustainability and competitiveness. This book reviews toolkits and approaches, selects best practice, analyzes gaps, examines what opportunities there are in a variety of key areas and translates the lessons into suggested approaches for companies.