Book Specs
Binding
Trade Paper
Publisher
Management Books 2000 Ltd
Published on
Jul 24, 2008
Edition
st Edition
Dimensions
-x-x- Inches
Weight
- Pounds
About the Book
You don't have to be a big company to make a big impression. This invaluable guide shows how small businesses can level the playing field with their larger competitors. Read how to achieve the same, or better PR than much larger companies. Learn how to come across as a much bigger organisation than you really are. Learn how to use the same PR and marketing techniques as larger companies, but for half the price. Learn how to get big publicity with a small (very small) budget...