Elements of Internet Style The New Rules of Creating Valuable Content for Today's Readers

ISBN-10: 1581154925
ISBN-13: 9781581154924
Authors: Editors of Eei Press
List price: $24.95

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Learn the rules of today’s tech-driven publishing landscape!The Elements of Internet Styleis the first guide to embrace the new reality of creating content in the electronic age. It is packed with the tools to reach and engage today’s too-busy, too-skeptical, too-distractible readers. Read this book, and understand the trend toward greater and greater informality. Then discover the effects of this trend on punctuation and capitalization, new words, usage, the methods for making language decisions when there is no clear authority, as well as the mounting need for built-in accessibility, comprehension aids, and navigation tools in every written document and on every web page. Chapters cover…    
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Binding: Paperback Publisher: Skyhorse Publishing Company, Incorporated Number of pages: 160 Dimensions: 6.00" wide x 9.00" long x 0.50" tall Weight: 0.660 lbs. Language: English