Introduction to Mass Communication
ISBN-10: 0071287442
ISBN-13: 9780071287449
$49.77
Book Specs
Binding
Mixed Media,Trade Paper,DVD-ROM
Publisher
McGraw Hill Higher Education
Published on
May 1, 2005
Edition
4th Edition
Dimensions
8.00x0.08x10.00 Inches
Weight
2.08 Pounds
About the Book
Encourages students to take more active roles as media consumers and gives them an understanding of the role that the media play in both shaping and reflecting culture.