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9780071244190

Corporate Information Strategy and Management

by  Applegate


ISBN-10: 0071244190

ISBN-13: 9780071244190

$60.99




Book Specs



Binding

Trade Paper

Publisher

McGraw Hill Higher Education

Published on  

Jan 1, 2006

Edition  

7th Edition

Dimensions  

7.00x1.24x9.00 Inches

Weight  

0.00 Pounds

About the Book

Corporate Information Strategy and Management: Text and Cases 7/e by Applegate, Austin and McFarlan is written for students and managers who desire an overview of contemporary information systems technology management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader's experience with IT, though it is presumed that the reader has some course work or work experience in administration and/or management. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.